FAQ
FAQ
Additional decision support—not a prediction, failure score, or substitute for professional advice.
What is Pre-Mortem Insights?
A human-reviewed diagnostic model for software and software-enabled startups. It connects founder narrative, financial and operating evidence, supporting documents, and historical startup pathways to identify emerging concerns, evidence gaps, protective factors, and practical actions.
What makes the model distinctive?
It examines narrative and numbers together through one standardized framework, interprets them against a research corpus of 700 startup histories, and requires human review before findings are released. Each startup receives bespoke findings rather than a generic score.
Who is it for?
Startup founders and leadership teams, accelerators and incubators, university startup programmes, programme managers, and investor portfolio teams.
Which startups are the best fit?
Software and software-enabled startups able to provide meaningful company, funding, financial, customer, and operating context.
How are the 700 startup histories used?
Historical patterns help frame questions, identify relevant failure pathways, and provide context for comparable businesses in the same or adjacent market, industry, or business-model setting. They do not prove causation or determine another startup’s outcome.
Does PMI predict failure?
No. It does not calculate a failure probability or provide a failure score. It provides an additional diagnostic layer for human decision-making.
What does a founder receive?
A bespoke visual dashboard, a detailed feedback report, relevant pathways and protective factors, evidence gaps, and a prioritised action plan.
What can a programme manager see?
Only immutable, human-approved publications covered by current data-sharing permission appear here. Database access rules re-check permission and aggregate privacy thresholds whenever this page is opened. Raw questionnaire files, private financial documents, reviewer notes, draft or unreleased findings, or information belonging to another programme or portfolio.
How does the assessment work?
After registration, the founder chooses a language, downloads the Assessment Questionnaire and Financial Data Template, completes them offline, uploads the required files and relevant supporting documents, and submits them for human review.
Is the pilot free?
Yes. The current pilot is free.
Is feedback required?
Yes. Pilot participants agree to provide structured feedback after receiving the service.
Is a testimonial required?
No. Testimonials are optional and are published only after the participant approves the exact wording and attribution.
How is startup data protected?
Assessment data is stored in a private, access-controlled database and documents are held in private file storage. Access is limited by role and programme membership.
How long does the process take?
The expected review window is confirmed after a complete submission is received. Timing depends on evidence completeness and current review volume.
Does PMI replace mentoring, due diligence, or professional advice?
No. It adds a standardized diagnostic layer alongside mentoring, due diligence, financial review, programme support, investor judgement, and other professional advice.